How this runs
A defined commercial capacity, not an outsourced sales team.
Where the work starts, how it runs, what stays with your team, and what I do not do. No rates here; those are agreed against a scope.
A defined capacity, not an outsourced sales team.
We agree the commercial question first: a market to enter, an account type to pursue, a short named list, or a live opportunity that needs preparing.
Then we work to a regular rhythm.
- Set the target. Agree what a useful commercial answer would look like.
- Research and prepare. Build the material, and name what still has no answer.
- Work it through. Turn it into account actions, questions, offer options or internal requests.
- Keep what is learned. The account knowledge, the questions and the decisions stay with you for the next pursuit.
If the work becomes a materially different piece of preparation, that is defined and agreed before it begins.
Where an opportunity depends on several teams, I use one discipline: who has to act, what has to be true, what proves it, and who is affected if it changes. It keeps an attractive commercial answer attached to the business that would have to carry it.
A precise boundary.
These are the things somebody else should be doing, and saying so early saves a conversation later.
- I do not cold-call, mass-email or write as your team.
- I do not sell generic lead lists.
- I am not client-facing. I work with your people, not with your customers.
- I do not replace the account owner, your counsel, your credit decision-maker or your delivery team.
- And I do not decide whether to pursue an opportunity. I help you understand it well enough to decide and to prepare properly.
If what you need is more messages going out, somebody else is a better fit. If it is choosing and preparing the next move more carefully, that is this.
Wherever a commercial promise needs more than one person to be true.
A business selling a physical product. A logistics or custody service. A specialised professional service. A technology implementation. Any B2B offer that has to be tailored and then carried through.
- entering a new sector, country or customer segment;
- building a focused target list for a particular offer;
- pursuing a small number of accounts where preparation matters;
- preparing for a tender, a customer meeting or a non-standard request;
- working out what a new supplier, partner, warehouse, carrier or provider would make possible;
- or turning a promising conversation into a clearer proposition, inside and out.